A Global Beauty Company
As a global beauty company making cosmetic, skin, fragrance & hair brands, it owns more than 77 brands and distributes products all over the world.
Some of the beauty brands under the company have started deploying TDI traffic intelligence system in their selected stores located in Shanghai and Shenzhen’s landmark shopping centers for footfall tracking and analysis.
The traffic intelligence system is the fundamental and important part of the company’s intelligent retailing. TDI Traffic intelligence, combined with sales data, has been providing a reliable basis for setting and assessing store performance. In addition, by analyzing the traffic pattern such as busy hours, trend of people visiting etc., the store operators will be able to prepare the right amount of goods for sell and arrange staff in stores while saving unnecessary spending on the inventory and human resources.