TD TrafficPro

Understand the footfall traffic, shopper behavior and enterprise-wide business performance with profound


Analysis of customer traffic data can be significantly important for evaluating and improving business performance and operations. TD TrafficPro provides comprehensive business reporting and analytics that allow you to obtain in-depth understanding of the customer traffic data collected by TD intelligent sensors. We offer tailored editions to suit different needs of retailers, commercial property owners and tourism property operators. All editions can be operated on web, tablet or mobile terminals to suit your need to have access to the reports anywhere and anytime.
  • Multi-lingual support
  • Cloud or Server based options
  • Accessible on tablet and mobile terminals
  • Centralized platform
  • Comprehensive traffic intelligence and performance analysis
  • Standard report set with open API for custom data and integration

Retailer Edition


The Retailer Edition provides full analysis of store traffic, conversion rate, sales performance, and other insights in daily, weekly, monthly and annual reports. Retailers can benchmark individual store’s KPI through cross-store analysis and evaluate store performance more reasonably, improve operational efficiency by allocating exact numbers of staff during high and low traffic times, and implement seasonal marketing campaigns effectively.
  • User Management:support three levels of users pre-assigned with different levels of access rights: Group→Region→Store. For instances, the Store level user can only have access to the individual store’s data and the Regional level users can view all stores’ data as well as the summary report in the region.
  • Custom Dashboard:decide what to display on the dashboard. Modules like number of passers-by dwell time etc. can be added or removed based on your need.
  • Live and Historical Data: view customer traffic like number of entrants, exits, passing by ,entering rate, peak times and sales performance data like sales revenue, conversion rate in real time, or display historical data by time.
  • Trend Analysis: present the trend of customer traffic and sales performance in bar or line charts.
  • Comparative Analysis:select multiple locations or stores to conduct comparison, contributing to benchmark setting and performance evaluation.
  • Data Integration:besides standard reporting with pre-defined report set, we offer API for you to fully utilize traffic intelligence, presenting more information that you may wish to view for strategic planning.
  • Data Export:customer traffic data of any period can be exported in various formats including XML, CSV, TXT, SQL, Excel, etc.
  • Automated Email Reporting:send reports to your designated person via email on a regularly basis according to your pre-defined schedule .

Mall Edition


Footfall traffic is one of the important KPI measurements for commercial real estates like shopping centers, department stores and malls. The Mall Edition TD TrafficPro provides comprehensive and in-depth analysis of traffic data such as the total traffic, number of customers per square feet, traffic distribution etc. to facilitate mall operators to evaluate the performance of property management, improve service operation and enhance marketing effectiveness.
  • Access Control and User Management:support three levels of users with pre-assigned access rights (e.g. Group→ Region→Mall).
  • Live Traffic Statistics:numbers of entrants/exits/dwell, traffic per square feet, traffic distribution, traffic in main areas versus total traffic, etc.
  • Historical Traffic:historical traffic statistics, presenting traffic data and trend lines of any time or periods(e.g. daily, weekly, monthly, quarterly, annual, during holidays or promotional periods).
  • In-depth Analytics:arrivals by driving/walk, busy/idle entrances, peak hours, impact of weather on traffic, etc.
  • E-Map Presentation:display real-time traffic distribution in a colored E-map, showing high and low traffic zones.
  • Comparative Analysis:comparison of multiple malls under the same group/region.
  • Data Export and Integration:comparison of multiple malls under the same group/region.
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